The Mission

The energy drink was invented in 1962 and has remained practically untouched since then. We weren’t satisfied with that.

That’s why we created UPLIFT. The modern energy drink, containing some of the most well studied and highly praised cognitive enhancers available.

With decades of research and access to new resources, it’s about time that we renovated the drink that gets us through the day.

Our Team

Silhouette of a flamingo standing on one leg against a black background.

Spencer Jarrell - Founder/CEO

Spencer is a UCLA student majoring in Cognitive Science and Statistics. He founded Uplift to create an energy drink designed specifically to support cognitive performance.

White flamingo silhouette standing on one leg against a black background.

David McKeeman- Creative Director

David is a UCLA student majoring in Cognitive Science. He is incredibly passionate in bringing the soul back to advertisement.